A Google Maps scraper is a tool that pulls business listings from Google Maps (name, address, phone, website, rating, category) into a spreadsheet for prospecting. You can get that data three ways: a browser extension that scrapes the Maps page, your own code on the official Google Places API, or a managed tool. Reachant is a managed tool built on the official API that also adds emails, social profiles and decision-makers.
What people mean by a Google Maps scraper
When a sales rep or an agency owner searches for a "maps scraper", they rarely care about maps. They want a list: every dentist, roofer or HVAC company in a city, with a phone number and a website, ready to call or email. Google Maps is the most complete public directory of local businesses, so it is the obvious source.
The catch is that a Maps listing alone is a thin lead. It tells you the business exists and how to reach the front desk. It does not tell you the owner's name, an email address or the company's LinkedIn page. That second step, enrichment, is where most of the real work in a local business lead list happens.
Three ways to get Google Maps data, compared
Every "lead scraper from Google Maps" falls into one of three groups. None is right for everyone.
| Chrome extension or HTML scraper (including GitHub projects) | DIY on the Google Places API | Managed tool | |
|---|---|---|---|
| Cost | Free to low, plus your time | Pay per request; Google lists Text Search Enterprise (phone, website, rating) at US$35 per 1,000 requests after a 1,000-request monthly free cap (pricing, October 2026) | Subscription or per-record pricing |
| Terms of service risk | Conflicts with Google's terms on automated access (see below) | Licensed access, with its own rules on caching and attribution | Depends on how the vendor gets the data; ask |
| Maintenance | Breaks when Google changes the page; CAPTCHAs and blocks | You own the code, pagination and deduplication | Vendor maintains it |
| Enrichment | Usually only what is on the listing | Only Places fields; emails and owners need other sources | Varies: some add emails, socials, decision-makers |
| Skills needed | Low (extension) to medium (GitHub) | Developer | None |
For a wider view of the market, including tools that do not touch Maps at all, see our guide to lead generation tools. If you are weighing a developer platform specifically, we compare Apify and Outscraper in a separate page.
Why Reachant uses the Places API instead of scraping Maps
Reachant does not scrape the Google Maps website. It queries the official Google Places API (Text Search), which is the access route Google offers for this data.
Two documents explain why that matters. The Google Terms of Service list, among prohibited conduct, using automated means to access content from Google services in violation of the machine-readable instructions on its pages, such as robots.txt. And section 3.2.3(a) of the Google Maps Platform Terms of Service, titled "No Scraping", says customers will not export, extract or otherwise scrape Google Maps Content for use outside the services.
To be precise about what that means: these are contract terms. Breaking them can get an account or IP blocked; whether it creates other legal exposure depends on where you are and what you do with the data, and we are not your lawyer. The API is not a free-for-all either. Google's Places API policies limit caching of Places content (the place ID is the stated exception) and require attribution. The practical upside of the API is stability: documented fields, no CAPTCHAs, no broken selectors after a redesign.
What fields come back, and where each comes from
Each company is one row in the app and in the CSV export. Any field can be empty when the data does not exist publicly.
| Field | Source |
|---|---|
| Name, address, phone, international phone, website | Google Places API |
| Rating, review count, Google types and primary type, opening hours, price level, business status | Google Places API |
| Latitude/longitude, Google Maps URL, editorial summary | Google Places API |
| Public email, Instagram, Facebook, X, LinkedIn, YouTube, WhatsApp | Scraped from the company website |
| Decision-maker name, title and LinkedIn | US: AI web research and web search. Brazil: the company's partner registry (QSA) |
| Logo URL | Company website |
| CNPJ, legal name, partners (Brazil only) | Receita Federal data via BrasilAPI |
How to build a list from Google Maps data in Reachant
Prefer working from an AI assistant? The Reachant MCP server runs the same estimate-then-search flow from Claude or Cursor.
Free plan and paid plans
A lead is one company found; credits pay for enrichment steps. Plans are monthly and priced in Brazilian reais (BRL):
- Free: R$0, 50 leads and 100 credits, no card.
- Pro: R$79.90, 1,000 leads and 3,000 credits, 14-day trial.
- Business: R$139.90, 5,000 leads and 15,000 credits, 14-day trial.
Details and the cost of each enrichment step are on the pricing page.
What it does not do
- Emails are not verified. They are public addresses found on the company site. Run them through an email verifier before a cold campaign.
- Not every business has every field. A plumber with no website will have no scraped email or socials.
- No sending. Reachant builds the list; it does not send emails or sequences, and export is CSV rather than a native CRM sync.
- No employee-count or intent filters. You filter by category and location.
Frequently asked questions
Is there a free Google Maps scraper?
Several Chrome extensions and open-source projects on GitHub are free to install, and Google gives a monthly free usage cap on each Places API SKU. Reachant's Free plan gives 50 leads and 100 enrichment credits a month with no credit card, which is enough to test a category in one city.
Is it legal to scrape Google Maps?
Legality depends on your jurisdiction and use, and this is not legal advice. What is clear is the contract side: the Google Terms of Service prohibit using automated means to access content in violation of a site's machine-readable instructions such as robots.txt, and the Google Maps Platform Terms (section 3.2.3) restrict exporting or scraping Maps content. Using the official Places API is the sanctioned way to access that data.
Does a Google Maps scraper give you email addresses?
Google Maps listings do not show email addresses. Any tool that returns emails gets them from somewhere else, usually by visiting the company website. Reachant does the same: it collects public emails found on the site, and it does not verify them. See how to find and verify business emails.
How many results can I get per search?
The Places API Text Search returns at most 60 results per query, according to Google's documentation. Tools work around this by splitting a region or a category into several queries. In Reachant you choose categories and a city, and the app shows the lead estimate before running.
Can I run it from Claude or Cursor?
Yes. The Reachant MCP server lets Claude Desktop, Claude Code and Cursor estimate and run searches, up to 5 categories and 200 leads per request, and returns the CSV as a one-hour download link.
Keep reading
Build your first list for free
50 leads and 100 credits a month on the Free plan, no card. Pick a category and a city.